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Media Training
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How-Tos/Guides
Interviews
How to Direct an Interview
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Library Fact Sheet
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What Is a Media Advisory?
Making Friends With Reporters
Media Training
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Sample Planning Calendar for a Press Briefing
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Sample Newsletter
Opinion Columns
Sample 1 - Get Smart At Your Montana Library
Sample 2 - Existential Life Lessons from David Bowie and Mahatma Ghandi
Pitches
Pitch Letter
Phone Pitch
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Planning a Photo Op
Press Releases
A Guide to Your Release By Numbers
Don’t Send this News Release
How to Deal With Bad News
Sample of a Good News Release
What is a News Release?
Print Ads
Tips for Getting Free Print Ads in Your Local Paper
Public Service Announcements
How to Get Your Radio PSA Aired for Free
How to Get Your Television PSA Aired for Free
Spokespeople
You Can Help Train Spokespeople